eCommerce Fundamentals

eCommerce can be VERY complex. To offer a world class customer experience, retailers must incorporate technologies and functionality that exceeds rising customer expectations.
On the flip side however, site fundamentals still play a very large role in converting visitors into customers. Many retailers surprisingly lose sight of these site basics and leave significant sales on the table. This brief examines 4 quick fundamentals every eCommerce manager cannot afford to lose sight of.
Think Fast
Speed has become less of a problem due to the penetration of broadband, but don t forget that a significant number of people still shop by a dialup connection. When creating a site framework, designers and e-commerce teams should ensure that the site is developed with pages loading in less than 9 seconds (over a dial-up connection).
Our recommended page size is within 60-70k in bytes. At that amount, sites will likely load within the maximum wait time of 9 seconds. Online retailers should avoid flash at all costs within their transactional site. Flash s artistic aspects may help you establish a brand presence but it will likely lose potential customers before they have even searched within your store.
Image is important
Images are a very important aspect of selling online and are often neglected. All product images should be of the highest resolution possible, be much larger than the product page original, and have
multiple views. Dynamic imaging capabilities can improve the user experience to an even higher level by increasing interactivity (zoom & rotate). At a minimum retailers should have at least two additional views outside of the product page image to help build emotion.
Be my guest
Shoppers do not like being forced to do anything, especially when they are ready to open their wallets. Forcing a shopper to register on your site before purchasing is a sure way to drive a portion of your traffic to your competitors. Too often, shoppers do not have the time or the inclination to fill out a lengthy form explaining what types of information they desire.
Always offer the ability to checkout as a guest. You will see less customer leakage within the checkout process and can still offer the option to register when the sale is completed.
Make sure it s above the fold
Your homepage is the most important page within your eCommerce store. It sets the initial tone for the shopping experience and offers your best promotions and products to your visitors. Users typically visually scan a web page from top to bottom and then from left to right. All critical content and navigation options should be obvious to the shopper without having to scroll down. If you have your best promotions below the fold you can bet that a large percentage of browsers are not scrolling down to see it.
Craig Smith
Trinity Insight LLC
http://www.trinityinsight.com



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You re not the Only Mom in Town: Finding Help and Support Everywhere

You can feel very isolating sometimes when you run your own business. Often the moms that you respond as you take your kids do not understand the challenges that face on a daily basis. His neighbours in May to look at you as you are crazy when you take your laptop, while their children out of the game. The truth is that his life, a balance between children and business, is different. It& 39;s different than the life of a mother with a work from nine to five job-and is different from a stay-at home mother of life.
Just because it is different does not mean you need to feel alone. There are a lot of support out there in a wide variety of ways, you need only look at it. If your time is limited, or you live in a small town, check the Internet. There are many support groups and online forums where you can meet women who face the same challenges to it every day. Maybe you still vai be able to connect with other moms in your area way.
Another this great way to meet local moms are putting up some signs in their local supermarkets and community centres. You can form your own support group, perhaps meeting of coffee, or even play dates in the playground. Another great way of finding local women to check if their chamber of commerce. There is a really good chance that you are not the only woman with her own business in the city, all you have to do is find other moms look.
Whether company-owned, locally or on the Internet, support you start from as - minded individuals is priceless! It is a great feeling to know that you are not the only one to go through experiences that they are sometimes difficult, but the most gratifying!
If you can not find a parent network that works for you, create your own! People in all professions know the importance of networking. What about you? You are enjoying the support and liaison where you need the most demanding of all career-motherhood? You can. Whether you& 39;re improving the group is already in a departure or from scratch, developing a mothers group & 39; is practical, doable, and indescribably rewarding. With the creation of Mothers Group has sought For you: Your How-To Manual for Connection with Other Mothers by Jill Savage, you can find the guidelines and the resources you need for a " can be " attitude. Drawing from years of experience, Jill Savage offers a resource guide packed with vision and a wealth of ideas.
Real Estate, Business and Life Coach Cheri Alguire has partnered with hundreds of Real Estate Professionals and Small Business Owners to help them become more successful in business and in life. Coach Cheri specializes in Coaching Group of Small Business Owners, working mothers, real estate agents and managers. Learn more at www.NextLevelServices.net.



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Basics of Stock Market in Panama

The initial step to understanding Panama stock broker accounts is to know the basics of how the stock markets work. A stock is the term used to connote the smallest component of ownership in a company. If you own a stock, this signifies you are part owner of that company. This means that you have a right to vote on decisions made by the company and if that company distributes out its profits to the shareholders, you will likely get your fair share too.
When choosing your own stock, the key element to look at from the company profile is of course the earnings of the company. The earnings or most commonly known as the profit of the business is the determinant of how much a stock will cost. But when actually buying one, you must also focus on the value of that stock in the future. One thing to look at is the product of that company. Make sure that the product is still saleable in the future for you to reap out all the benefits from being a part owner of any reputable company. Stock brokers will definitely come into play when you choose your stocks from the market. If you have already chosen a stock that will suit your needs and preferences then go ahead and buy it.
Buying stocks have been basically hands on during the years that have passed but nowadays off shore stock trading accounts can be found in some countries. One such country is Panama, the land dubbed as the Bridge of the World.
Panama has a number of exceptional and private features that make offshore stock brokerage accounts safe and easy to use. Panama offers a stable and neutral form of government that eliminates the danger of losing track of your money because of political upheavals that may arise. This peaceful country also holds a treaty with the USA that allows USA to grant protection to it from any form of invasion or upheaval.
You also do not have to be physically present in the country to get a stock brokerage account in this place. Stock brokerage activities can now be done online. Auctions, purchases and other stock activities can now be made through secure email with privacy policies and anonymous services.
Trading can also be done using a personal account, foundation or a corporate account. Personal accounts must maintain balances of over $50,000.00. Corporate accounts are those that use the total assets of corporations to purchase or trade stocks. Panama banking accounts arrange full service for stock brokerage accounts done in the area. Privacy and secrecy are valued virtues of these firms, and you can surely safeguard your earnings through their system.
So if you are considering going into the stock brokerage market and opening up an offshore account to safeguard your money, keep in mind that Panama has a lot to offer for you. Their excellent offshore banking system made leaps into advancing offshore trading of the stock market today. Smythe Bradley is an expat living in The Republic of Panama. He has published many articles on offshore asset protection in panama, panama visas and residency, as well as many other expat issues.



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